Samsung’s Big September Lineup: Galaxy Z Fold7, Z Flip7, Watch8 — and Possibly the Galaxy XR Headset
Samsung is preparing for one of its busiest product launches this fall. In addition to the highly anticipated Galaxy Z Fold7 , Z Flip7 , and the budget-friendly Z Flip7 FE , along with the new Galaxy Watch8 series , the company may also be readying another major surprise: the launch of its first-ever augmented reality headset , known internally as Project Moohan .
The name “Moohan” translates roughly to “infinite” in English, hinting at the endless possibilities Samsung envisions for its entry into the extended reality (XR) space.
🔍 A Long-Awaited Entry Into the XR Market
Samsung has teased its Galaxy XR headset on several occasions in the past, generating significant buzz among tech enthusiasts. Notably, popular tech influencer Marques Brownlee (MKBHD) had the chance to test an early version of the device, offering fans a rare glimpse into what could become one of the most advanced AR headsets on the market.
According to recent reports from South Korea, specifically from publication Newspim , Samsung plans to officially unveil the Galaxy XR during its next Unpacked event , likely scheduled for September 29 in Seoul.
Following the reveal, the headset is expected to go on sale locally by October 13 , with a global rollout coming shortly after — although no official dates have been confirmed yet.
🎯 What We Know About the Galaxy XR So Far
The upcoming headset is rumored to feature a display sharper than Apple’s Vision Pro , powered by Google’s newly developed Android XR — an operating system tailored for augmented and virtual reality devices.
Under the hood, the Galaxy XR is expected to run on Qualcomm’s XR2+ Gen 2 chip , built using Samsung’s own 4nm manufacturing process , promising powerful performance while maintaining efficiency.
In addition to hardware upgrades, Samsung aims to tightly integrate the headset into its existing Galaxy ecosystem , allowing seamless connectivity between devices like smartphones, tablets, and wearables.
🆚 Competing in a Crowded Market
With companies like Meta already dominating the VR/AR landscape and Apple entering the race with the high-end Vision Pro , Samsung will need to offer something truly special to stand out — especially if it wants to attract both developers and everyday users.
Still, with its strong brand reputation, deep pockets, and proven expertise in display technology, Samsung could very well reshape the XR industry with its first major headset.
🕵️♂️ More Hints Coming Soon
Fans won’t have to wait long for more details. The report suggests that Samsung may release teaser videos and showcase working prototypes during the same Unpacked event where the Z Fold7 and Flip7 are introduced.
This could give us our best look yet at how Samsung plans to enter the world of mixed reality.
